Hey guys, thanks to all of you (or at least most of you…)… especially our BETA testers… our shop has surpassed our expectations and some of the revenue has already be redeployed to help speed up this forum!
So some of our bestsellers have been a total surprise. Our second best selling shirt, for example, I never thought would sell very well. Our bestselling shirt was also a total surprise. While it is my personal favorite shirt, we are using some cutting edge printing technology and, despite lowering our margins, we are charging $50 per shirt! And many of our orders for that shirt are going overseas for which we charge $20. I never expected very many sales at $70 a pop but… we’ve sold over 100 of them! Another example is our 6-in-1 tool pen. I ordered 100 of them thinking we’d have ample stock for the next year… but we sold out completely in less than a week!
That said some of my favorite items are getting no sales. Here are some examples… I was hoping to get your feedback as to why you think they aren’t selling well.
Carrick Bend Hat - Total Sales 0 - This is my favorite item in the store, it looks awesome… and I’ve worn it everyday since getting the sample but, we haven’t sold a single one. (Our Welder’s Hat version has sold one)
Captain Ron Shirts - Total Sales 8 - I tallied up every mention of a movie on this forum and our facebook page and this was the winner so we commissioned an artist to create this tshirt which I personally love… but sales are paltry.
Life Aquatic Gear - Total Sales 5 - Maybe it’s just because I personally really like the movie but apparently few others do.
I Like Big Ships - Total Sales 3 - I can not lie I like this shirt but maybe it’s not as funny as I think it is?
Ship Engineer Shirt - Total Sales 30 - This one has me scratching my head because it was selling like hotcakes the first month - and the feedback was really positive from those who bought it - but totally fell off the charts 3 weeks ago.
Anyway… any thoughts on improving these slow sellers would be helpful.